We were hired by Motive in Denver to be the lead thinkers on refining the brand definition of True Food Kitchen for the Fox Restaurant Group. The resulting brand strategy and creative work set a new tone for the successful restaurant concept and moved the brand from being primarily food-focused to fully embracing lifestyle marketing.
Our television, radio and on-site creative for Good Times Burgers and Frozen Custard does the heavy-lifting of product presentation and promotion, but with a distinctly humorous and disarming personality. Upon launching our motion-animated TV campaign with its Good Times "grunge dude in the van" iconography, sales jumped 20+% YOY followed by double-digit growth the following year, too.
We have performed a variety of creative roles for Bad Daddy's Burger Bar, from producing brand videos (useful for closing key real estate deals), to designing the brand's web presence, to creating their entire physical menu system.
We have created powerful brand identities, packaging design, collateral, print advertising and other design initiatives for a variety of companies and clients, from packaged goods to restaurants to B2B services.
We do various projects with Motive in Denver for PepsiCo brands ranging from television, social video and radio creative to strategic and brand insight work. PepsiCo brands for which we've created advertising range from Pepsi to a variety of MTN DEW brands such as Kickstart and Black Label, SoBe, Lemon Lemon, and multiple other beverages and PepsiCo brand initiatives.